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caves of qud dev brian bucklew makes the extremely strong point that the WSB crowd are best understood to be something like Goonswarm, e.g. a griefing process by people who study exploits in games https://twitter.com/unormal/status/1354585713380089861
h/t to @turntechcatfish for the bucklew tip
Tracy Alloway, with backup on this: "The folks on r/wallstreetbets often target stocks where they see a possibility of exploiting a structural weakness in markets."